While dealers have been doing digital for over ten years, recently, a huge gap has opened between what dealers need and the tools they have in their marketing arsenal. The source of this gap? Platforms like Google and Facebook have moved forward at lightspeed while agencies and in-house tools have not.

As a result, dealers are missing out on a all the opportunities these marketing platforms can offer… This is why AutoLeadStar isn’t just a “better digital marketing,” it’s a new category. With AutoLeadStar every car, and every shopper, is treated like they’re the only car and only shopper. This can only be done with technology that can operate at scale, with speed, and specificity – and do it 24/7.